MEMBERSHIPS · COURSES · DIGITAL PROGRAMS
Your expertise should work beyond the hours you do.
Beyond The Hour helps experts and service-based businesses turn their knowledge into thoughtfully designed memberships, courses and digital programs, creating opportunities to serve more people and earn beyond the limits of their one-to-one time.
Turn what you know into an offer that earns beyond the hours you work.
Memberships, courses and digital programs, strategically mapped from idea to implementation.
You already have the expertise.
Your expertise has already created results in one-to-one conversations, client work, workshops, presentations and years of practical experience.
The opportunity is to take what you know from one-to-one to one-to-many, so more people can benefit from your expertise without every outcome depending on another hour in your diary.
Beyond The Hour helps you shape that knowledge into a clear digital offer that people can understand, join and use, creating the foundation for broader reach and new revenue opportunities.
Package your valuable expertise into a clear, commercially viable digital offer
Reach and support more people without repeating the same work one-to-one
Create a polished experience designed to deliver value and open new revenue opportunities
WHAT I DO
The right support for where you are now.
From a clear strategic plan to a complete digital offer built and launched, with additional support available as it grows, Beyond The Hour provides the right level of support at every stage.
The Blueprint stands on its own as a complete plan. If you’d like me to bring it to life for you, you can continue into The Beyond Build.
01. The Beyond Blueprint$3,300 including GSTStrategy and implementation planA complete, personalised plan for turning your expertise into a digital course, membership or program, with every detail mapped before anything is built.I design the structure of your offer, including the pages you need, how customers move through them, what content to create and how everything connects behind the scenes.You’ll receive visual page layouts, a detailed checklist of everything to write, record or design, plus instructions for your emails, automations and customer experience.It’s a practical, build-ready plan you can follow yourself, hand to your own team or use as the foundation for The Beyond Build.The Blueprint covers one agreed digital offer, with content requirements tailored to your business and audience. You create and supply your own expert content, while the Blueprint gives you the detailed plan to bring everything together.
02. The Beyond BuildFrom $6,600 including GSTBeyond Blueprint required firstYour approved Blueprint, built, connected and brought to life.The Beyond Build is available exclusively to clients who have completed The Beyond Blueprint and want Beyond The Hour to bring the approved plan to life.Using your approved Blueprint and supplied content, I build and configure the complete digital experience, including the agreed pages, products, lessons, checkout, onboarding, emails, navigation and essential automations.Everything is formatted, connected and tested so your customers can join, pay, access the right content and receive the right communications. You also receive a recorded handover showing you how to confidently manage it.
03. And BeyondFrom $660 per month including GSTMonthly care plan · Three-month minimumOngoing support for clients who want small updates and platform maintenance handled consistently after launch.The And Beyond Care Plan includes up to three hours of support each month for minor updates to existing pages, products, lessons and emails, uploading and formatting client-supplied content, small automation adjustments and troubleshooting.You provide one prioritised list of updates each month, with email support and a response within two business days.New content creation, additional pages or products, and larger changes are scoped and quoted separately.Minimum three-month commitment. Unused hours do not carry over.
All prices are in AUD and include GST. Final investment depends on the scope, complexity and readiness of your content. Add-ons are quoted separately.
SCOPEWhat your project could include
Membership or course concept development
Audience and offer clarification
Program architecture and content requirements
Module and lesson structure
Membership and course platform setup
Landing and sales page structure and build
Offer and checkout setup
Member onboarding
Email sequence planning and setup
Essential platform automations
Resource and download formatting and organisation
Customer journey review
Launch-readiness testing
Ongoing membership content planning
Every project is tailored to your offer, your audience and what you already have in place.
THE PROCESSA clear path from expertise to something people can joinEvery project begins with clarity. We explore the opportunity, shape the strategic blueprint and then, if you choose, bring the complete experience to life. You can finish with a clear plan or continue into the build and ongoing support.
01ExploreWe begin with an initial conversation to understand your expertise, your audience and the opportunity you want to explore. Together, we consider how your knowledge could become a membership, course or digital program that people can clearly understand and value.
02BlueprintNext, I develop the strategic blueprint for your offer. This maps out the positioning, structure, content requirements, customer journey and platform needs, giving you a practical plan for turning your expertise into a viable digital product.The Blueprint is a complete service in its own right. You can implement it yourself, hand it to your team or another provider, or continue into The Beyond Build.
03BuildIf you continue into The Beyond Build, I turn the blueprint into a complete, ready-to-launch digital experience. Using your supplied content, the agreed pages, products, lessons, checkout, emails, onboarding, navigation and essential automations are built, connected and tested within one platform, taking the offer from strategic plan to a live digital product.
04And BeyondOnce the offer is live, additional work and ongoing support are available as needed. This can include adding new content, refinements, setting up new email sequences, formatting downloadable resources, platform updates and ongoing technical support as the membership, course or digital program grows.
CONCEPT TO PLATFORMGood Dog Club, brought to life
Good Dog Club began with a simple idea: help busy dog owners spend more meaningful time with their dogs through creative, ready-to-use activities.The potential was there, but the idea still needed a clear offer, a recurring content model and a member experience that could support a sustainable digital business.Beyond The Hour transformed the initial concept into a structured membership product. The positioning was clarified, the weekly content model was developed and every stage of the member journey was mapped, from discovering the offer and joining the Club to accessing activities and returning each week.The result is a distinctive digital membership with a clear reason to join, a growing library of valuable content and a complete digital platform where members can subscribe, access new activities and return each week.
The opportunityTurn a broad idea about dog enrichment into a focused membership that busy dog owners could immediately understand, value and want to join.
The solutionA recurring weekly content model, a clear membership structure and a purposeful customer journey designed to deliver ongoing value and give members a reason to return.
The Beyond BuildThe offer strategy, content architecture, member journey, landing pages, email communications and membership platform brought together as one cohesive digital product.
I had the idea for a weekly dog enrichment membership that would help dog owners spend more meaningful time with their dogs. I knew exactly what I wanted to share each week, but I had no idea how to turn those ideas into something people could join and use, or how it could become a source of recurring income.I felt overwhelmed by everything that needed to happen behind the scenes. Working through the Beyond The Hour process showed me how the offer could be structured, how the customer journey should flow, how members would receive the content and how all the back-end pieces could work together.Beyond The Hour brought the entire concept together, built the complete membership platform and gave me a clear system for delivering the content, managing members and growing it month after month.MargotGood Dog Days
This may be right for you if…
You have valuable expertise but need help shaping it into a digital offer
You want strategic input as well as practical implementation
You already have content or intellectual property that needs structure
You want a thoughtful, polished customer experience
You are looking for project-based support rather than a marketing retainer
WHAT I DON’T PROVIDEBeyond The Hour focuses on shaping, structuring and building your membership, course or digital program. Paid advertising, ongoing social media management and broader launch marketing are not included, although your completed offer can absolutely be promoted through paid ads or any other marketing channels you choose.
ABOUTMeet Jane
I’m Jane, the founder of Beyond The Hour.My strength is taking a large idea, with all its moving parts, and turning it into a clear, organised and beautifully considered experience.I combine strategic thinking, content structure, customer experience and hands-on platform implementation. That means I can shape the idea and stay with it through the complete practical build, connecting the content, payments, customer journey, communications and back-end systems rather than leaving you with a strategy document to implement alone.Beyond The Hour brings together the thinking, structure and hands-on build that complex ideas need. You stay focused on the expertise only you can provide, while I turn it into a clear, credible digital experience that is ready to reach more people and work beyond your one-to-one hours.
What could your expertise become?If you have an idea for a membership, course or digital program, or a collection of expertise you are not yet sure how to package, I would love to hear about it.
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